---
title: Blog (9)
description: Our blog articles for sharing and learning (9)
---

[![endurance-bike-and-run-logo](https://endurancebikeandrun.com/hs-fs/hubfs/endurance-bike-and-run-logo.png?width=250&height=120&name=endurance-bike-and-run-logo.png) ![endurance-bike-and-run-logo](https://endurancebikeandrun.com/hs-fs/hubfs/endurance-bike-and-run-logo.png?width=250&height=120&name=endurance-bike-and-run-logo.png)](https://endurancebikeandrun.com)

[![endurance-bike-and-run-logo](https://endurancebikeandrun.com/hubfs/endurance-bike-and-run-logo.png)](https://endurancebikeandrun.com)

<https://endurancebikeandrun.com/blog/page/9#navbar_global>

- [Home](https://endurancebikeandrun.com)
- [Coaching](https://endurancebikeandrun.com/coaching)
- [EBR Clubs](https://endurancebikeandrun.com/ebr-clubs)
- [EBR Women](https://endurancebikeandrun.com/ebr-women)
- [Resources](https://endurancebikeandrun.com/blog) 
    - [Blog](https://endurancebikeandrun.com/blog)
    - [Training Plans](https://endurancebikeandrun.com/training-plans)
    - [Free ebook - How to get fitter and faster](https://endurancebikeandrun.com/get-fitter-faster-better-at-cycling-and-running-ebook)
    - [Useful links](https://endurancebikeandrun.com/resources)
    - [Calculators](https://endurancebikeandrun.com/calculators)
- [About Us](https://endurancebikeandrun.com/about-us)
- [Contact](https://endurancebikeandrun.com/contact)

- [Home](https://endurancebikeandrun.com)
- [Coaching](https://endurancebikeandrun.com/coaching)
- [EBR Clubs](https://endurancebikeandrun.com/ebr-clubs)
- [EBR Women](https://endurancebikeandrun.com/ebr-women)
- [Resources](https://endurancebikeandrun.com/blog) 
    - [Resources](https://endurancebikeandrun.com/blog)
    - [Blog](https://endurancebikeandrun.com/blog)
    - [Training Plans](https://endurancebikeandrun.com/training-plans)
    - [Free ebook - How to get fitter and faster](https://endurancebikeandrun.com/get-fitter-faster-better-at-cycling-and-running-ebook)
    - [Useful links](https://endurancebikeandrun.com/resources)
    - [Calculators](https://endurancebikeandrun.com/calculators)
- [About Us](https://endurancebikeandrun.com/about-us)
- [Contact](https://endurancebikeandrun.com/contact)

[Get in touch](mailto:john@endurancebikeandrun.com)

[cycling](https://endurancebikeandrun.com/blog/tag/cycling),

[Cycling Training](https://endurancebikeandrun.com/blog/tag/cycling-training),

[Bikepacking](https://endurancebikeandrun.com/blog/tag/bikepacking),

[ultra running](https://endurancebikeandrun.com/blog/tag/ultra-running),

[ultra-cycling](https://endurancebikeandrun.com/blog/tag/ultra-cycling),

[audax](https://endurancebikeandrun.com/blog/tag/audax),

[sports psychology](https://endurancebikeandrun.com/blog/tag/sports-psychology)

## [The Goal Posts Move - Setting Goals as a Masters Athlete](https://endurancebikeandrun.com/blog/the-goal-posts-move-setting-goals-as-a-masters-athlete)

![Clare Pearson](https://app.hubspot.com/settings/avatar/1dbc0ae3c1f3d3e48e94933872dcaf2a)

 by [Clare Pearson](https://endurancebikeandrun.com/blog/author/clare-pearson)   
on July 08, 2024

"The goals posts move." This 'truth of life' was something I first read about in Steve Peters Book 'The Chimp Paradox.' The older we get the more 'true' and relevant this particular statement ...

[Read More](https://endurancebikeandrun.com/blog/the-goal-posts-move-setting-goals-as-a-masters-athlete)

This is a search field with an auto-suggest feature attached.

- There are no suggestions because the search field is empty.

###### [July 05, 2024 • 3 min read ![](https://endurancebikeandrun.com/hubfs/BrunoCapDeCreus45km2022.jpg) Training for an Ultra Endurance Event as an Older Athlete By Clare Pearson](https://endurancebikeandrun.com/blog/training-for-an-ultra-endurance-event-as-an-older-athlete)

###### [July 04, 2024 • 3 min read ![](https://endurancebikeandrun.com/hubfs/Firefly%20image%20of%20passenger%20aeroplane%2027237.jpeg) How to Train when You Are Travelling By Clare Pearson](https://endurancebikeandrun.com/blog/how-to-train-when-you-are-travelling)

###### [July 03, 2024 • 3 min read ![](https://endurancebikeandrun.com/hubfs/IMG_0146.jpeg) How to Prioritize Your Ultra Endurance Training By Clare Pearson](https://endurancebikeandrun.com/blog/how-to-prioritize-your-ultra-endurance-training)

###### [July 02, 2024 • 2 min read ![](https://endurancebikeandrun.com/hubfs/IMG_0660.jpeg) Psychological Tools for Endurance Athletes: The Winning Image By Clare Pearson](https://endurancebikeandrun.com/blog/psychological-tools-for-endurance-athletes-the-winning-image)

###### [June 28, 2024 • 4 min read ![](https://endurancebikeandrun.com/hubfs/CapdeCresuFinishSml-1.jpg) Ultra Endurance Training and Work-Life Balance: Planning Training Around Your Life By Clare Pearson](https://endurancebikeandrun.com/blog/ultra-endurance-training-and-work-life-balance-planning-training-around-your-life)

###### [June 27, 2024 • 3 min read ![](https://endurancebikeandrun.com/hubfs/HelenaStMicheldeCuixa2to1.jpg) Healthy Body Healthy Mind; How Ultra Endurance Cycling and Running Promote Physical and Mental Wellness By Clare Pearson](https://endurancebikeandrun.com/blog/healthy-body-healthy-mind-how-ultra-enduarnce-cycling-and-running-promote-physical-and-mental-health)

###### [June 26, 2024 • 1 min read ![](https://endurancebikeandrun.com/hubfs/View2to126062024_3%20-%201.jpeg) Investing in Health, Mental Well-Being and Longevity through Ultra Cycling and Running By Clare Pearson](https://endurancebikeandrun.com/blog/investing-in-health-mental-well-being-and-longevity-through-ultra-cycling-and-running)

###### [June 25, 2024 • 3 min read ![](https://endurancebikeandrun.com/hubfs/IMG_2242-2.jpg) Psychological Tools for Endurance Athletes: Reframing By Clare Pearson](https://endurancebikeandrun.com/blog/psychological-tools-for-endurance-athletes-reframing)

###### [June 24, 2024 • 3 min read ![](https://endurancebikeandrun.com/hubfs/StartCentMiles2023Vernet%20-%201.jpeg) Getting to the Start Line of an Ultra Endurance Cycling or Running event By Clare Pearson](https://endurancebikeandrun.com/blog/getting-to-the-start-line-of-an-ultra-endurance-cycling-or-running-event)

[Prev](https://endurancebikeandrun.com/blog/page/8) [7](https://endurancebikeandrun.com/blog/page/7) [8](https://endurancebikeandrun.com/blog/page/8) [9](https://endurancebikeandrun.com/blog/page/9) [10](https://endurancebikeandrun.com/blog/page/10) [11](https://endurancebikeandrun.com/blog/page/11) [All](https://endurancebikeandrun.com/blog/all) [Next](https://endurancebikeandrun.com/blog/page/10)

<https://endurancebikeandrun.com/>

- [Home](https://endurancebikeandrun.com)
- [Coaching](https://endurancebikeandrun.com/coaching)
- [EBR Clubs](https://endurancebikeandrun.com/ebr-clubs)
- [EBR Women](https://endurancebikeandrun.com/ebr-women)
- [Resources](https://endurancebikeandrun.com/blog)
- [About Us](https://endurancebikeandrun.com/about-us)
- [Contact](https://endurancebikeandrun.com/contact)

©2026 Endurance Bike and run. All rights reserved. [Privacy Policy](https://endurancebikeandrun.myshopify.com/policies/privacy-policy)

- <https://www.facebook.com/bikeandruncoach>
- <https://twitter.com/bikeandruncoach>
- <https://www.instagram.com/bikeandruncoach/>
- <https://www.linkedin.com/company/bikeandruncoach/>
- <https://www.youtube.com/channel/UC42IUttftFLkRVR8Eh7oKAw/>